• Outside Sales Representative

    Additional Posting Locations 1 month ago(8/8/2019 10:51 AM)
    Requisition ID
    # of Openings
    Category (Portal Searching)
    Sales/Advertising - Outside Sales
  • Overview

    Outside Media Sales Representative


    The Sun Sentinel is the dominant, local, online, and media source for Broward County and Southern Palm Beach County www.sun-sentinel.com/

    Our parent company, Tribune Publishing is a leading multi-media company in Chicago, IL 



    We work with clients to understand their strategic goals in order to help find unique and innovative ways to reach their customers. Our team helps clients develop and launch multi-platform advertising campaigns aimed at our extensive audience.


    Position Summary

    Responsible for conducting a consultative selling process by directly closing sales of products and/or service in order to meet individual/team goals and the organization’s business objective.  Primary focus is on development of new business. Creates, monitors and revises lead generation plans to ensure a substantive sales opportunity pipeline. Primary focus is on aggressive development of qualifying leads to drive additional sales opportunities through cold-calling new clients and growing existing business with local small to medium sized accounts.



    Essential Duties and Responsibilities

    • Develop new business opportunities while identifying client ad sales opportunities, utilize strong lead generation capabilities to successfully penetrate clients.
    • Manages multiple accounts with a small to medium book of business. Services existing relationships and seeks new opportunities to sell deeper into our portfolio of products with the ultimate goal of growing print revenue.
    • Foster and develop professional relationships within the community and client organizations by attending community, chamber, industry and client functions. 
    • Identify customer needs through pre call planning, utilization of marketing resources, competitive analysis, and customer feedback, in order to connect meaningful media solutions across the Tribune portfolio.  
    • Utilizes extensive understanding of account base and related industries to help identify trends and patterns within specific verticals.
    • Maintains professional and technical knowledge by attending educational workshops; reviewing professional publications. Required to attend internal training and skill development workshops.
    • Utilize support roles and resources in order to maximize sales time. 
    • Participates in special projects and performs other duties as assigned.


    Minimum Qualifications - Education, Experience, Knowledge and Skills: To perform this job successfully, an individual must be able to perform each essential duty satisfactorily.  Below are the minimum education, experience, knowledge, and skills required to competently perform in this position. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

    • Bachelor’s degree in Business (Marketing, Communications, Journalism or Advertising concentration preferred) and preferred three plus years equivalent sales experience
    • Media Industry knowledge
    • Working knowledge and experience utilizing a CRM and Microsoft Office products to manage day to day activities
    • Ability to excel in a highly competitive environment and adaptability to a rapidly evolving media landscape
    • Effective relationship-building skills
    • Demonstrated success in meeting revenue goals
    • Excellent analytical, written, oral, communication, written and presentation skills
    • Self-starter, possess high energy, creative and analytical skills
    • Ability to multi-task with strong time and project management skills and financial business acumen skills
    • Requires a valid driver’s license and reliable transportation

    Travel may be necessary


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